Job description
SEO & GEO Specialist (fixed-term) Forest House | Circa £35,000 - £40,000 per aunnum | Free Parking onsite Please note this is a 6-month fixed-term contract We're a thriving team passionate about working together to deliver excellence, all in a natural forest environment The SEO & GEO Specialist will accelerate organic search performance and grow the visibility of Center Parcs and Aqua Sana Forest Spa across traditional and AI-powered search. This hands-on role will deliver a focused six-month roadmap across technical SEO, content optimisation, structured data and Generative Engine Optimisation (GEO). Working across the business and with agency partners, you'll turn insight into action, driving stronger discoverability, qualified traffic, conversion and revenue while building sustainable SEO and GEO capability for the future.
What you'll be doing - SEO & GEO Strategy: Shape and deliver the SEO and GEO roadmap for Center Parcs and Aqua Sana Forest Spa, bringing together customer insight, commercial priorities and search opportunities to help more people discover our brands and experiences.
- Search & Website Optimisation: Work alongside Ecommerce, Product and Technology teams to improve how our websites perform in search. You'll help identify and resolve technical opportunities across areas such as site structure, internal linking, performance, metadata and indexation.
- Content & AI Discovery: Help shape how our content shows up across traditional search and emerging AI platforms. Using audience, search and intent insights, you'll work with teams across Marketing to create and optimise useful, relevant content that builds visibility and authority.
- Building Brand Visibility & Authority: Collaborate with Brand, PR, Social and Guest Services to strengthen how our brands are represented and recommended online. You'll bring together structured data, reviews, citations, local search and digital PR to create consistent and trusted signals across search and AI platforms.
- Insight & Performance: Bring SEO and GEO performance to life through clear, accessible reporting and insight. You'll track visibility, traffic, citations, conversion and revenue, sharing practical recommendations that help teams understand what's working, where the opportunities are and what we should do next.
What's in it for you - Bonus Scheme
- Free parking onsite
- Discounted Center Parcs breaks
- Free use of our leisure facilities
- 20% discount in our restaurant and retail outlets
- Colleague Recognition and Reward Scheme - offering a choice of Center Parcs and High Street vouchers
- Access to Perks at Work Portal - offering a wide range of retail and leisure discounts
- An Employee Assistance Program - providing support on financial, health and legal matters
- Excellent opportunities for career development and progression with the opportunity to gain externally recognised qualifications
What you'll need - SEO knowledge: Proven experience across technical SEO, site performance, structure and structured data.
- GEO & AI search: Proven experience of GEO and improving brand visibility across AI-powered search.
- Insight & optimisation: Experience turning search and audience insights into clear content recommendations and measurable results.
Our values Each colleague at Center Parcs is involved in building better worlds for our guests, colleagues, communities and our environment. Contributing to our purpose means living out
our values : We care, we're brave, we're determined and we're naturally us. Sound like your kind of job? Apply online today - interviews are ongoing
Closing date: 22nd November 2026 #INPLOIv2
Please note this vacancy may close at any time once sufficient applications have been received. Early submission of your application is therefore encouraged. Follow us - Facebook | LinkedIn At Center Parcs, everyone's welcome. We recognise that we're all at our best when we're being ourselves. We are committed to building a culture that champions diversity, equity and inclusion, where everyone is treated fairly and with respect.We welcome people from all backgrounds and want them to feel valued for their individuality, thrive in our business and share a sense of belonging.We place a lot of value on recruiting based on behaviours rather than prioritising qualifications or experience.
We are proud to be a Disability Confident Employer, please let us know if you require any support or reasonable adjustments during the application or interview process.