New app launched which can determine if job descriptions are sexist
Category: Industry News, equality, technology, Employee, job, algorithm, bias
A new app has been created that determines if job descriptions are sexist or not.
The creator of Gender Decoder launched the app after reading studies that showed how adverts with masculine wording discouraged women from applying for jobs.
Kat Matfield is a Service Designer and Product Manager at Adaptive Lab. She created Gender Decoder to help employers create job adverts without gender-biased language.
She explains on the app’s website: “Without realising it, we all use language that is subtly ‘gender-coded’. Society has certain expectations of what men and women are like, and how they differ, and this seeps into the language we use. Think about “bossy” and “feisty”: we almost never use these words to describe men.
“This linguistic gender-coding shows up in job adverts as well, and research has shown that it puts women off applying for jobs that are advertised with masculine-coded language.”
She refers to a study published in the journal Personality and Social Psychology 2011. The study showed that women are discouraged from applying to jobs if the adverts use masculine language. However, men seem to not be affected if a job description uses feminine words like “considerate”, “understand” and “loyal”.
The study showed that job adverts in male-dominated fields usually contained masculine words and phrases. “Active”, “outspoken” and “decisive” are three examples of male wordings that may put of women from applying to a job.
Matfield used the study’s list of most feminine-coded and most masculine-coded words to create Gender Decoder. The app’s algorithm then counts the number of gender-coded words to determine if there is a bias in any direction.
VERCIDA works with over one hundred clients who are committed to creating an inclusive work environment. If you are an employer and interested in working with VERCIDA to promote your diversity and inclusion initiatives and attract the best candidates, please call 02037405973 or email [email protected] for more information.
We are also officially recommended by Disability Confident as a step on achieving Employer status, pleaseclick herefor more information.
VERCIDA works with over one hundred clients who are committed to creating an inclusive work
environment. If you are an employer and interested in working with VERCIDA to promote your
diversity and inclusion initiatives and attract the best candidates, please email
[email protected] for more information.
Did you know that users who have filled in their profile details are 42 times more likely to get matched with the right employer?
Help us find the best workplace for you by sharing more about yourself.
We will never disclose your information with others.
English Football commits to support players who wish to take the knee
The FA, Premier League, English Football League, Barclays FA Women’s Super League, FA Women’s Championship, PFA, LMA, FSA, PGMOL and Kick It Out will collectively support all players, managers and ind...
Caleece Nash, our latest Intapp Hero honoree, joined DealCloud this past year as an Information Security Analyst. Although her in-office experience was cut short due to the global pandemic, Nash has p...
Today sees the publication of Arts Council England’s Diversity Report 2019/20. A snapshot of how representative our sector was in the twelve months up to April 2020.
That month lay between two key mo...