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Do you want to attract diverse talent? Promote good practice with Vercida

Category: Industry News, Employer Focus

the Vercida logo with the text 'employment for everyone'

In order to attract diverse talent into your workforce, it is important that all potential candidates know about the work that your organisation is doing to create an inclusive workplace.

For a jobseeker to consider you as an employer of choice, they must be able to see how your business can benefit them and how your culture and values can align with their own. At Vercida we can help your business to showcase the work that is being done surrounding diversity and inclusion; this can include anything from staff network groups to flexible working policies, and everything in-between. By having a platform such as Vercida to showcase the work that your organisation is doing surrounding diversity and inclusion, you will be exposed to a wider range of candidates that may not have considered your business as a desirable place to work before.

Many individuals have pre-conceptions of certain employers and industries, such as the construction industry being dominated by men and not being very LGBT friendly, however, Vercida breaks down these pre-conceptions by showing the great work that our members do to encourage different candidates into their workforce.

There are many benefits of having a diverse workforce, both for business and for the individuals within the organisation.

For example, having a diverse workforce allows a wider range of opinions and ideas to enter the workplace and it gives employees the opportunity to think differently. It is this mix of ideas and opinions that enable a business to progress and achieve competitive advantage by giving businesses an insight into the lives of certain groups of consumers, therefore enabling themselves to market themselves more attractively to them and vice versa. It can also be important for businesses to represent the communities in which they serve, as this makes them more attractive to potential candidates.

If your organisation is aiming to build diversity and inclusion initiatives into the workplace, then one of the ways Vercida can help you is by putting you in contact with our suppliers. They deliver a variety of services including championing the advancement of women, encouraging employers to recruit and retain people living with disabilities and online training for employee networks; they will be able to provide your business with valuable advice and support regarding diversity and inclusion in regards to your strategy and how this could benefit the business.

Vercida is the only platform that allows jobseekers to learn how an organisation’s values and beliefs align with their own in their search for a role.

Jobseekers are able to see how they could fit into your business before they’ve even applied. The decision to apply is therefore aided by the information that is put onto a member’s profile, such as initiatives and schemes, articles, events and more.

Vercida is a platform for employers to promote their good practice to a range of candidates and break-down the stigma that can exist surrounding certain industries and organisations. We work with our members to promote the work that they are doing surrounding diversity and inclusion, therefore allowing them to attract the candidates that their business wants to appeal to.

To find out more about Vercida, watch our video here: 

In 2016, we had over 5 million page views on diversity related content and over 3,300 articles were produced in order to support diversity related strands both inside and outside of our members organisation’s. We have a large readership that engages with our site, to view a variety of diversity related content on subjects such as Disability, LGBT, Gender Equality and more.

These figures highlight the importance that jobseekers place on learning more about an organisation’s internal culture before applying for a role with them. Vercida gives individuals the chance to find out a variety of relevant information about our member’s organisations and what they have to offer potential candidates.

Resourcing diversity and getting it right from Morgan Lobb

Vercida works with over one hundred clients who are committed to creating an inclusive work environment. If you are an employer and interested in working with Vercida to promote your diversity and inclusion initiatives and attract the best candidates, please call 02037405973 or email [email protected] for more information.

We are also officially recommended by Disability Confident as a step on achieving Employer status, please click here for more information.

Vercida logo

VERCIDA works with over one hundred clients who are committed to creating an inclusive work environment. If you are an employer and interested in working with VERCIDA to promote your diversity and inclusion initiatives and attract the best candidates, please email [email protected] for more information.

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