Do you have a passion for marketing and paid-media strategy? Do you want to make an impact on employees and candidates in the UK? What about having free reign to experiment and try new marketing strategies, channels and campaigns? If any of these things sound appealing, we propose you a unique opportunity to apply your marketing skills in joining the EU Workforce Staffing team as a Marketing Manager for the UK.
ROLE OVERVIEW We are looking for a dynamic, organized self-starter to join our team and lead candidate marketing for the British market. We desire candidates who think differently to deploy new and exciting strategies to hire thousands of Amazon Associates per year. This role will encompass both strategic and operational elements.
Strategically, we expect this role to develop and drive a holistic marketing strategy to support United Kingdom Ops businesses for Associate hiring. With this comes developing KPIs and analytics to understand campaign effectiveness and ensure marketing campaigns optimization over time. We want to learn and fail fast - taking what worked well for forward. Our goal is enabling long-term growth to attract new hourly associates for various operational business lines at Amazon. Thinking out of the box is an asset in this role.
Operationally, we expect this role to own marketing content creation, strategies deployment and execution. This role is responsible for creating relevant marketing content for our targeted audience and deliver it across integrated and effective online and offline media plans. With this comes developing audience research, mapping media channels performance and communication territories.
Leading candidates will have in depth experience in marketing (recruiting marketing preferred) and excel in strategy design, data analytics and an ability to influence.
Domestic and international travel is required, not to exceed 40% of the role.
• Bachelor's degree or Master's degree in Business and/or Marketing (or equivalent) • Excellent communication and written skills in English • Experienced individual contributor striving in fast pace environment with 5+ years' experience • Experiences in media buying (digital/offline media channels) • Experienced in paid digital marketing such as Social, Programmatic, Search or/and in paid traditional media channels with at least 5 years of experience • Experience managing advertising budgets exceeding €1 million • Independent and proactive, the candidate is curious, learns fast and has high organizational and delivery standards • Experience in managing various external suppliers (e.g. media agencies) and in demonstrating critical thinking, attention to details and negotiation skills • Strong command and understanding of data, analytics, reporting • Passionate advocate for candidate experience; the candidate constantly thinks about how to improve the experience for candidates within a high-volume hiring environment • Outstanding verbal and written communication abilities to external stakeholders (agencies) as well as with various internal senior stakeholders like Finance, PR, HR and Recruiting • Expert knowledge in the common Microsoft Office programs as well as knowledge of dealing with SharePoint and data storage tools • Working in a multilingual team with English as the main language for daily communication • Willingness to travel across Europe and cooperation with a global team
• Experiences in marketing for human resources (employer branding or talent sourcing and acquisition) • Knowledge of Adobe Creative Suite programs (Acrobat Reader, Photoshop, InDesign, Illustrator) • Experienced in project management • Ability to identify process weaknesses and suggest improvements, strong bias for action • Solution oriented, data driven and proactive • Managerial experience is a plus • Professional traits that are not unique to this position, but necessary for Amazon leaders: exhibit excellent judgment; hire and develop great people; relentlessly high standards; thinks strategically, but stay on top of tactical execution; expect and require innovation of her/his team; thinks big and has conviction; results-oriented; innate ability to inspire passion in others; able to work with remote management
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