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Job description

Job Introduction

BBC Sport online is the largest online sports site/app in the UK, attracting around 27m browsers a week. It's the most popular service of its type with all audiences, covering live sport and sports news across a range of sports, as well as providing great entertainment to sports fans through content such as video and quizzes. On social media, BBC Sport has 30m followers across Facebook, Twitter and Instagram, giving us a massive outlet to reach out to younger audiences to deliver our core news and live coverage, but in a more conversational and, at times, irreverent way.

Role Responsibility
BBC Sport has a social media team which publishes content across our Facebook, Twitter, Instagram and YouTube accounts. This role is in that team.

Social Media Journalists play a key role here, keeping our audience informed of the very latest sports news, covering major live events, taking part in online conversations around the biggest talking points and promoting the best of what BBC Sport has to offer on television, radio and online. You'll do that as an author of some of the UK's biggest sports social media accounts.

And forget what you  think  you know about how you  think  the BBC might approach content. Take a look at the video at the top of this page on footballer Chelcee Grimes and you'll see what we mean. It's not all facts, figures and breaking news; sport is meant to be fun and we also want to reflect that in what we d...

Before you apply, we encourage you to learn more about BBC

Be unique. Be authentic. However you prefer to say it, we really mean it. Our culture embraces people’s diverse perspectives and creates a positive environment where everyone belongs. We’re determined to build a better, more connected world for everyone.

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And forget what you  think  you know about how you  think  the BBC might approach content. Take a look at the video at the top of this page on footballer Chelcee Grimes and you'll see what we mean. It's not all facts, figures and breaking news; sport is meant to be fun and we also want to reflect that in what we do. While you're here, check out @bbcfootball on Instagram: it's light-hearted and aimed squarely at younger audiences.

Our tone on social media is casual and conversational, but at the end of the day we're still the BBC and that means you'll be expected to uphold and build on the reputation we've carved out over many decades as the UK's most trusted sports news source. Straddling that line between informal and authoritative is a real skill and something you'll need to do daily in this role.

This is a good time to mention working hours as it's not your average 9-5. In this role, the standard work pattern is x4 10-hour shifts per week (although we are happy to consider flexible working arrangements). A lot of sport takes place at weekends and in the evenings, so there's an expectation you'll be available to work at these times. Not every evening or weekend, of course, but you should be aware the role does often require "non-standard" hours.

Are you the right candidate?
Candidates for this role should have experience creating and publishing content on social media for large audiences. You'll have a real passion and flair for writing posts and really live and breathe social media. Knowing your meme is just as important as knowing who the reigning Six Nations champions are... although we'll admit a decent level of sporting knowledge is pretty much a pre-requisite!

Some news or journalism experience is also a big plus, and if your skills already include video and/or photo editing even better!

Above all, you'll need to know what works for a social media audience. Why would we post a certain type of video on YouTube but not on Twitter? Which of our TV talent would connect best with our Instagram followers? And how might we entertain the audience while still maintaining our high editorial standards?

If you think you tick the right boxes we'd love to hear from you.

Package Description
Band: C
Contract type: 12 month FTC/Attachment
Location: MediaCity, Salford

We're happy to discuss flexible working. Please indicate your choice under the flexible working question in the application . There is no obligation to raise this at the application stage but if you wish to do so, you are welcome to. Flexible working will be part of the discussion at offer stage.
  • Excellent career progression - the BBC offers great opportunities for employees to seek new challenges and work in different areas of the organisation.
  • Unrivalled training and development opportunities  - our in-house Academy hosts a wide range of internal and external courses and certification.
  • Benefits - We offer a competitive salary package, a flexible 35-hour working week for work-life balance and 25 days holiday with the option to buy an extra 5 days, a defined pension scheme and discounted dental, health care, gym and much more.

About the BBC
Diversity matters at the BBC.  We want to attract the broadest range of talented people to be part of the BBC - whether that's to contribute to our programming or our wide range of non-production roles.  The more diverse our workforce, the better able we are to respond to and reflect our audiences. 

We are committed to equality of opportunity and welcome applications from all individuals.  And we promote flexible working opportunities where operational needs allow.  

To find out more about Diversity and Inclusion at the BBC, please click  here

The BBC is committed to redeploying employees seeking suitable alternative employment within the BBC for different reasons and they will be given priority consideration ahead of other applicants.  Priority consideration means for those employees seeking redeployment their application will be considered alongside anyone else at risk of redundancy, prior to any individuals being considered who are not at risk.


Job Sector
Job Position
Postal Code
Lacon London, 84, 7th floor, Theobalds Rd, London WC1X 8NL, United Kingdom Show on map
Post date
Closing date

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