Whilst we could not take to the streets to celebrate Brighton & Hove Pride in 2020, we still wanted to show our support.
In 2019, Domestic & General sponsored and took part in Brighton & Hove Pride. Taking to the streets with over 100 D&G people, over 20 flags and a float to match. The diversity, culture and sense of community is exactly why we wanted to be involved and will continue to be.
Although the event was officially cancelled in 2020, it did not stop us celebrating Brighton & Hove Pride from home, listening to each other, supporting each other, and spreading the message far and wide. It is vital that we still recognise and celebrate the importance of Pride and its role in celebrating diversity!
To kick off the weekend, we spoke to Dean Barden, Operations Process Lead in Brighton, who was pivotal to our involvement in the parade in 2019.
Dean, what was it like organising a Pride parade entry?
“We were delighted to be asked to work on the Pride project. In all honesty, we underestimated the huge amount of work that would go into making it a reality, especially while continuing to do our normal roles!”
“We have worked to bring together a fantastic team of people: The Pride @ Work team from the Brighton office, Pave London, Brighton & Hove Pride, CBRE (our facilities providers) and our D&G colleagues in Creative Services, Marketing and Communications.”
What were the reasons behind D&G taking part and sponsoring Brighton Pride 2019?
“Pride is a key event in Brighton & Hove’s calendar where we all come together to celebrate the diversity of our fabulous city. Personally, as a part of the LGBTQ+ community and having worked at D&G for 8 years it was about time we had a presence at pride.”
“D&G has a wonderfully diverse group of people working at our Brighton site, so our parade entry was all about celebrating this diversity”.
What was walking in the parade and being a part of Pride like?
“It was the most incredible experience. The excitement from the crowd for our parade entry was so uplifting. It was great to dance and celebrate with my colleagues while representing a truly diverse range of LBGTQ+ identities with a huge range of flags we carried.”
“One of my favourite moments was when out float happened to stop next to the only anti-gay protestors I saw on the entire route. The reaction from our staff was to drown out whatever the lead preacher was saying with whistles and boos, waving our flags directly at them. A reminder of what the parade is really about!”
What did people think about the D&G float?
“Every time the smoke or rainbow confetti flew out of our float there was a huge cheer from the crowd, so I took that as a good sign! We had some fantastic direct feedback while on the route from a lady in the crowd who was impressed with how our message of pride in our diverse workforce came across, she said she had never seen the intersex flag flown in the parade before!”
Thoughts on Pride 2021?
“YAASSSSS! It’s going to be bigger and better than ever, bring it on!”