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Saturday 25th February, 2017 University of Westminster, NW1 5LS Google will be running a personal branding workshop as well as direct, 1 to 1 interviews. The Personal Branding workshop is open to bachelor and master students interested in kick starting an exciting career within the Digital Marketing industry. Personal branding is the combination of personal attributes, values, strengths and passions that people know and value you for - it's the perceptions others have about you based on the sum of your actions. Google is facilitating a fun and interactive workshop to help you develop and use your personal brand as your most important career asset. This workshop will help you:
  • Identify the elements of a successful, authentic brand and how branding can apply to individuals as well as organizations
  • Create an authentic, unique personal brand statement using reflections on your strengths, values and skills - as well as feedback you've received from others - as the building blocks
  • Evaluate which of the the five key elements of brand management (packaging, visibility, relationships, perception, uniqueness) you need to focus on to improve your personal brand
  • Create a simple and effective campaign to intentionally manage your brand and create the perception you want others to have of you
This workshop welcomes applications from third level students who meet the following criteria: - 2016, 2017, 2018 & 2019 graduates only - Currently studying and has a passion for the online industry - Explicit/demonstrated interest in a future career in sales and/or customer service working in a fast paced environment Application Deadline: February 12th, 23.59 (GMT) These opportunities can be applied to here: https://services.google.com/fb/forms/2017studentpride/?invite_code=2017studentpride

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