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The AA

The AA has been going the extra mile for over 100 years. We were formed by a group of motoring enthusiasts on 29 June 1905. They wanted to champion motorists – in particular, to help drivers avoid police speed traps.

As motoring became more popular, so did the AA. 100 members in 1905 grew to 83,000 by 1914. As AA membership expanded, so did our activities.

Today, we are the UK’s largest breakdown cover organisation. Because we know anything can happen, we’ve developed a range of other services and products to keep customers prepared. These include: car insurance, maps, travel guides, campsite guides, home insurance, savings accounts, apps and home emergency breakdown cover. Here are the key points in our journey.


More about The AA

Our Values 

Our values are all about what matters to us. They guide how we are – with our members, customers, partners, and each other.


People won’t always remember what you say or do. But they will remember how you made them feel. We’re always respectful – of our members and each other’s time and needs. We’re considerate, too. We are good listeners and we take time to understand what people really need before we leap to a solution.


Trust is earned. Respect is mutual and honesty is always appreciated. We’re known for our integrity – we’re straightforward and we always strive to do the right thing. And we’re honest as the day is long. We’re always true to our word.


The difference between ordinary and extraordinary is found in the extra mile. We’re problem solvers, confident that we know how to make life easier. Our members count on us for excellent service and we go out of our way to give them our very best every day.


Be strong enough to stand alone, be confident enough to be yourself but wise enough to stand together. A team is not a group of people that happen to work together. Teams are built and have a common goal. So look at the bigger picture. And remember, everyone is doing their best to make life easier for our members and each other.


Some people want it to happen. Some people wish it would happen. Others make it happen. It’s up to us to be the change. We are what we do, not what we say we’ll do. When something could be better, we grasp the nettle and make it so. We lead by example – hard work doesn’t stop us from turning something good into something great.

Working Here

There’s a lot more to us than roadside assistance. We’re constantly and rapidly evolving – adopting new technologies and advancing into new business areas to benefit our members. For you, that means scope to explore a wide variety of career paths and possibilities.

It’s our diverse team of innovative and dedicated people, from all kinds of backgrounds, who have made us the country’s number one motoring organisation. It takes a wide range of skills, experience and talent for us to thrive. And that makes our company a vibrant and exciting place to work.

Ready for anything? You can make an impact if you share the qualities that make us different:

Expertise: we are confident and give excellent service

Collaboration & Dynamism: as catalysts for change, we share common goals and start from a position of trust

Courtesy & Care: we are considerate and act with integrity

Here's what it looks like in practice:

  • We aim for ‘One & Done’: Spotting what makes the big difference for members, customers and the AA, and seeing problems through to the end.
  • We know our stuff, and deliver the best solutions for our members and customers with confidence.
  • We treat the business as our own: Through dedication, drive and commitment we take accountability and look after every pound.
  • We embrace fresh ideas, challenge the status quo, think for ourselves and find new solutions.
  • We don’t let perfect be the enemy of the good – we respond to the situation and find solutions to move things forward now.
  • We seek what is right and best for our members, customers and the whole business, rather than for ourselves or our team.
  • We support each other, in the knowledge that we all have a common goal, and we take the time to understand each other’s perspectives.
  • We say what we think, in the right way – even when it might be controversial.


Benefits at The AA

List of all the benefits that The AA are offering their employees. Benefits may vary depending on role, location and length of service.

  • Health & Wellness (Mental & Physical)
  • Holiday & Time Off
  • Insurance
  • Medical Support
  • Parental Benefits (inc. Adoption Support)
  • Professional Development
  • Remote Work
  • Bonus & Discount Schemes

Social media

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