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Everyone Week

Category: inclusion, Diversity & Inclusion, Workplace Inclusion, Inclusion Events, diverse and inclusive workplace, diversity week, Which?


At Which? we want to create a diverse and inclusive culture where everyone can bring their best self to work. Embracing different perspectives helps us to better serve all consumers across the work we do. As a result, on Monday 12th April 2020 we kicked off the start of our ‘Everyone Week’, which focuses on diversity and inclusion activities and events, such as the launch of our D&I vision, Employees pledges to inclusivity and ‘Let’s talk: Allyship’ event. We’ve named this week ‘Everyone Week’ because our approach is holistic. It includes everyone - from all colleagues to all UK consumers.




D&I Vision

“Which? champions all UK consumers, which means understanding, representing and reaching all kinds of people. Our culture embraces difference and makes everyone feel included, giving us the best chance of coming up with new ideas so we can make the biggest possible impact for everyone.”


How are our employees getting involved?

To bring our vision to life, we’ve asked our staff to actively contribute towards making Which? A more diverse and inclusive place - so we’re asking everyone to ‘make a pledge’ to show what actions they will take. We caught up with Dan King, to find out more about the pledge he’s made:

‘I pledge to continue making strides to educate myself further on D&I practices and listen to the experiences of others in order to make sure I behave in a more inclusive and thoughtful way.’


Dan King

‘I’ve always thought of myself as someone that is inclusive but events from the past year have really highlighted to me that I need to do more to recognise my own privilege as a straight, white, male. Conversations during this period relating to matters such as the Black Lives Matter movement, LGBTQI+ and more recently, the death of Sarah Everard, have really struck a chord and opened my eyes to blind spots in my thinking that I’ve never really had to properly reflect upon. I pledge to continue educating myself to ensure that I can become a better ally for diverse groups both inside and outside of work.’

(Dan King, Senior Strategic Communications Executive)



Drew Shapter

‘My pledge is to make sure that our products and services are designed without unintentional outcomes that cause harm.’ 

‘The focus of my pledge is to be aware of the people that may be adversely affected by decisions that are made when creating and maintaining our digital products and services. An example of this might be changing the way that we set up the timings, locations and exercises used in our design workshops so that they include as wide a range of people and perspectives as possible.’

(Drew Shapter, User Experience Design Lead and D&I Strategic Task Force member)



We also had a ‘Let’s Talk allyship’ event, hosted by Hannah Burke (Chair of our LGBT+ network). Hannah was joined by an external panel to discuss the theme of allyship - why it’s so important and what good allyship looks like in action. On the panel we welcomed:

  • Mark Webb, speaker, communicator and campaigner
  • Abi Folawiyo, management consultant, Ernst and Young
  • Imaan Kara, associate, Finsbury Glover Herring
  • Samantha Howard, founder of trans network T&Coffee
  • Jerome Williams, equality, diversity and inclusion manager, Sovereign.


Slack live chat


Slack Live Chat

We finished our week with a Slack live chat, led by our D&I co-sponsors Jenni Allen and Helen Moore and a few members of our D&I strategic task force. The live session featured questions on the panel and Which? Are looking to contribute to an inclusive culture.


Vercida logo

VERCIDA works with over one hundred clients who are committed to creating an inclusive work environment. If you are an employer and interested in working with VERCIDA to promote your diversity and inclusion initiatives and attract the best candidates, please email [email protected] for more information.

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